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Showing Tag: " technology" (Show all posts)

Design the beautiful, Build the impossible

Posted by KSD Designs on Thursday, July 21, 2011, In : Design 

And that's really what it comes down to … we want to design the beautiful and build the impossible.

And a lot of people think of design, when they hear the word design as visual, something that looks pretty.

Design is not just visual, design is efficiency. Design is making something simple. Design is epic.
Design is making it easy for a user to get from point A to point B.
-
jack dorsey, cofounder of Twitter.


Jack Dorsey comparing design to the Golden Gate Bridge.


Continue reading ...
 

Touch the Rainbow

Posted by KSD Designs on Saturday, April 2, 2011, In : Advertising 
Skittles uses an interactive and multi sensory approach in their latest clever ad campaign. 

Put your finger on the screen and watch what happens.



Skittles cat ad
 


Skittles hitchhiker ad.

What makes this ad extraordinary is:
 
  • Participation: It encourages you to participate, which makes it more fun and memorable.
  • Personalization: The ad is centered around you.
  • Empowerment: The ad makes you feel like you have special powers. When the ad can tap into your feelings, it can be more memorable. 
  • ...

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Desert Motion

Posted by KSD Designs on Monday, February 7, 2011, In : Photography 

Watch this "Desert Motion" video and you'll never guess that it was created from still images. The photographer took still images over Canyon de Chelly National Monument in Arizona and Arches National Park in Utah and manipulated them using Photoshop CS5 and Apple Motion to create what looks like a soaring nature video. Superb and creative.

Desert Motion from XNcreative on Vimeo.



If you like Utah- check out this otherworldly take on photography.
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Art Project

Posted by KSD Designs on Thursday, February 3, 2011, In : Art 

Exploring museums just got easier as you can virtually view paintings via Art Project by Google. It works much like Google maps only for the inside of museums, allowing you to navigate each gallery and explore artist's work from multiple museums at a glance.

Check out this video.



It's the next best thing to visiting a museum in person as you can zoom in on paintings to see every detail.

See if you can guess which painting this image is from:


Uffizi Gallery / The Birth of Venus, Sandro Botticell...
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Architectural Projections (Part 2)

Posted by Kristen Schoeck on Saturday, November 20, 2010, In : Architecture 

It's high tech. It's revolutionary. It's multi-sensory.

It's called architectural projection mapping and it has been popping up at major events all over the globe. Here is a look at four events that used architectural mapping as part of their display this year:



St Petersburg kicked off their Yota Space festival with a show by production company Drive.



Ralph Lauren transformed their London boutique into an architectural wonder to dazzle the crowd.



The YouTube Play event at the Guggenheim. Whi...
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Bringing Color to Life

Posted by Kristen Schoeck on Tuesday, October 19, 2010, In : Advertising 
Just when you thought that printers couldn't get any cooler, view the making of the Canon Pixma Campaign. Sound frequencies were used to create paint sculptures. 

View the video in its entirety, and find more pictures here

Canon Pixma: Bringing colour to life from Dentsu London on Vimeo.

 
If you liked this campaign, check out the Dulex Walls "Let's Colour" campaign and the Sony Bravia campaign. 


 

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Kinesthetic Painting

Posted by Kristen Schoeck on Friday, August 13, 2010, In : Art 

 A moving painting using motion sensor technology created by digital artist, Camille Utterback


For some moving typography, check this out. Another digital artwork is the sensory box, step into it here.
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The Best Marketing Campaign Ever.

Posted by Kristen Schoeck on Thursday, July 29, 2010,
What do you get when you mix techies, writers, and social media marketers?

The Old Spice Campaign.




The campaign was created by agency Wieden + Kennedy and went viral instantly. How? Take a look at the recipe for success:

1. the freedom that the writers were allowed enabled them to upload new videos in real time- the anticipation of a new video made viewers want to keep watching what was coming next. 
 
2. the personalization of interacting with real people on twitter. - although unlikely t...
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Sensory Box

Posted by Kristen Schoeck on Friday, May 28, 2010, In : Art 

ENVISION : Step into the sensory box from SUPERBIEN on Vimeo.

Sensory Box was programmed and designed by studio Super Bien. It is super good.


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Painting without Brushes or a Canvas?

Posted by Kristen on Thursday, January 28, 2010, In : Art 

 He's a painter, but he doesn't use an easel or paint.

Jorge Colombo uses the iPhone, his fingertips, and the Brushes app to create fine quality paintings that have graced the cover of the New Yorker. The Brushes app works a bit like Photoshop, only it is a portable paint studio. Now, as Apple unveils the iPad in stores, the canvas is much larger and could possibly revolutionize the art world.



New Yorker


Painting "iPod Brushes air" instead of "Plein air".
 



Do you think that the Brushes app will...
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